GAZUNO is a dedicated B2B system that automates quoting and ordering processes, integrating HVAC wholesalers with installation companies in one intuitive tool.
Code refactoring, DevOps and maintenance, Outsourcing of IT professionals, Web applications
Heating technology
- PostgreSQL
- React
- Redux
- Symfony
- Pre-implementation analysis
- UX/UI
- Web development
- Refactoring
Client
Gazuno is a provider of high-performance, innovative heating solutions powered by renewable energy technologies.
Challenge
Gazuno was seeking a solution
that would optimize key areas of its operations, such as offer management, marketing campaigns, and service operations.
The existing CRM system was inflexible and difficult to adapt to the company’s specific needs. Additionally, it lacked advanced modules to support business processes, which led to:
Difficulties in managing customer data and offers.
Lack of tools for effective execution of marketing campaigns.
Problems with organizing service operations.
Manual process management, which increased the risk of errors and extended task completion times.
The goal of the project was to carry out a comprehensive system refactoring and implement new functionalities to meet the client’s current and future requirements.
Solution
System refactoring
A new code structure based on the Symfony framework (5.0.*) was developed, ensuring stability, performance, and easy scalability.
Offer module: Enables comprehensive offer management, including creation, editing, and assignment to specific clients.
Marketing module: Enables planning and execution of marketing campaigns, performance tracking, and budget management.
Service module: Supports the organization and monitoring of service activities, including customer requests, repair schedules, and activity reports.
Implementation of new modules
Automation of business operations
Processes were implemented to automate key business operations such as sending notifications, generating reports, and monitoring service activities.
Results
The modernized Gazuno system significantly improved the management of the company’s key business areas. The implemented offer, marketing, and service modules, along with the system refactoring, enabled the company to serve its clients more efficiently and execute business operations more effectively. By adopting modern technologies, Gazuno has established a solid foundation for further growth and for maintaining its position as a leader in the industry.
Management improvement
The new CRM system enabled comprehensive management of customer data, offers, marketing campaigns, and service operations – all in one place.
Increased efficiency
Business process automation reduced the time required to complete administrative tasks.
The number of errors was reduced through process automation and the elimination of manual tasks.
Improved effectiveness of marketing campaigns
The marketing module enabled more effective planning and execution of campaigns, which led to increased customer engagement.
Improved service operations
The service module enabled faster response to customer requests and improved organization of service schedules.
Modern architecture
The use of React and Symfony enhanced the system’s adaptability, simplified maintenance, and ensured readiness for future enhancements.
Technologies used
Lena Grabiak
Project Manager, GAZUNO
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