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How to build SaaS systems to support their sales – an interview with Sebastian Dąbrowski from Sales Buddy

29.07.2025

In this episode of my podcast, I talk with Sebastian Dąbrowski from Sales Buddy about how to build SaaS systems that truly support sales—not just look good in a demo.

In this episode, among other things:

  • Which SaaS model should I choose—and how should I match it to my strategy?
  • Local vs. global approach—what’s the best approach?
  • How to convince users and measure their behavior?
  • How should I design SaaS so that its development doesn’t become a drag?
  • How should I divide the budget between development, sales, and marketing?

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